Cloud speed is the primary business driver for integration-platform-as-a-service (IPaaS) for enterprises. That’s the finding from a new survey by SnapLogic, a company that specializes in enterprise cloud integration and TechValidate, a business-to-business (B2B) software company. The survey focused on the business and technical drivers and barriers for software-as-a-service (SaaS) application and cloud analytics adoption.

Researchers said that 72 percent of survey respondents had an active cloud application or data integration project. In addition, the survey showed that a modern, scalable architecture was the main technical requirement for a cloud integration platform, and speed or time to value was the primary business driver.

“Companies are recognizing the complexities of integration in the face of data sources and initiatives that are evolving at a rapid pace,” James Haight, research analyst at Blue Hill Research, said in a prepared statement. “The TechValidate results point out the necessity of future proofing initiatives through choosing solutions that emphasize flexibility and are designed to handle the increasing presence of cloud applications and analytics.”

Some of the key survey findings included:

Darren Cunningham, vice president of marketing at SnapLogic, said this about the survey in a prepared statement:

“The results of this TechValidate survey are in line with the conversations we’re having with our customers, partners and prospects. As SaaS application, analytics and API adoption grows in the enterprise, the ability to connect with other systems is the essential ingredient to long-term customer success. Integration should be a cloud accelerator [and] not a bottleneck, which is why increasingly companies of all sizes are looking for modern, elastic integration alternatives to power their cloud services initiatives.”

SnapLogic and TechValidate surveyed respondents from more than 100 U.S. companies with revenues greater than $500 million. The complete results are available for download here.