independenceIT Launches MSP Cloud Partner Program
Cloud solution developer independenceIT announced the launch of a formal partner program, enabling VARs, MSPs, solution integrators and other channel pros to resell its hosted cloud desktop-as-a-service offerings. That includes hosted Microsoft Exchange mailboxes, desktop versions of Microsoft Office, QuickBooks and other important business applications.
As one might expect, independenceIT is hyping the partner program as a way to build recurring revenue into its business model while also offering customers more than 200 customized business applications and offsite cloud storage. In short, the company says partners and clients can reduce both capex and opex by eliminating the need for infrastructure, since independenceIT hosts the solution itself no matter what, according to the press release.
The partner program has three tiers:
- Freedom Partner: The partner earns a 20 percent commission on sales after a “minimal upfront cost,” and independenceIT handles Tier-1 support, including administrative tasks and technical assistance.
- Freedom Reseller: This tier is for cloud service providers that want to include indepenceIT’s offerings in their own portfolio. As such, reseller-level partners can co-brand or even white-label independenceIT’s offerings while also providing most support tasks themselves. independenceIT will customize solutions and meet resellers halfway so they can offer 24×7 support.
- Referral Partner Program: Just as it says on the tin, this tier is for channel pros who merely want to pass a customer on to independenceIT and call it a day.
The company is also hyping the independenceIT Freedom Cloud Control Panel, which lets partners provision customer cloud services, set up user accounts and even customize the user desktops for different groups so employees only get access to the applications they need. I can only call that aspect of the offering Intermedia-esque. independenceIT also notes that by using its Freedom Desktop Management Console, resellers can perform most of those tier-1 support tasks.
Just add independenceIT to the burgeoning ranks of service providers who want to help MSPs make their money from the cloud, and boost its own customer base in the process. But one final note: It’s very interesting that independenceIT doesn’t use the term “virtual desktop infrastructure” or “VDI” when referring to its anytime, anywhere desktop offering. Is VDI bad PR these days?