Talkin’ Cloud at the end of each day pulls out five must-read cloud computing stories from the news cycle for its readers to review in the morning. Today’s column features NaviSite (NAVI), NetApp (NTAP)  and CompTIA.

Some of these stories have been gathered from Talkin’ Cloud’s article database, while others have been collected from elsewhere. If we missed something, feel free to leave a comment below. We might just add it into the mix.

Here’s today’s list of must-read cloud computing stories.

Top 7 Cloud Services Providers (CSPs) In The UK. Which cloud services providers (CSPs), aggregators and brokers on the 2014 Talkin’ Cloud 100 call the United Kingdom home? Here’s a closer look at the top Talkin’ Cloud 100 companies that are based out of the U.K.

NaviSite Opens Santa Clara Data Center. NaviSite has opened a new data center in Santa Clara, California. This facility, which is owned by data center and colocation solutions provider Digital Realty (DLR), is designed to help NaviSite meet the growing demands for its cloud and managed services.

Click here for Talkin’ Cloud’s Top 100 CSP list

NetApp Cozies Up To AWS. Hybrid cloud computing is all the rage these days so it shouldn’t come as much of surprise to see storage vendors such as NetApp embracing Amazon Web Services (AWS), which in terms of storage has created a de facto S3 API to access data in the cloud.

Why Marketing Cloud Solutions To Existing Customers Is More Effective Than Marketing To New Ones. There are many authorities in the market who claim to know how to market to prospective managed IT and cloud clients. Each has their own system, and they all share a common theme, which is to market consistently to get results via a variety of mediums. However, many of these individuals fail to address the easiest and most effective form of marketing — marketing to existing clients.

3 Ways Business Can Overcome 2015’s Tough Hiring Environment. It is a great year to be an IT professional: industry unemployment rates have reached a record low of 2 percent, hiring remains strong and technical skills are in demand. Many employers, however, are struggling to fill open positions as the pool of available IT workers stays shallow.

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