HP Confirms CloudAgile Strategy for Service Providers, VARs & MSPs
After several weeks of rumors, Hewlett-Packard today announced the CloudAgile Service Provider Program. HP says the program is designed for major telecommunications companies, hosting and outsourcing partners, systems integrators and new channel partner market entrants. But HP still needs to answer one big question about its cloud partner strategy. Here’s the update.
Announced at the HP Discover conference in Las Vegas, HP claims CloudAgile will enable partners to:
- Extend their sales reach quickly and efficiently to drive business growth through direct engagement with HP’s global sales force and channel partners.
- Enhance partner marketing efforts with joint go-to-market planning and access to market development funds.
- Capture emerging market opportunities by becoming a Certified Hosting, Bursting or DRaaS partner. HP also offers flexible software pricing models to meet the needs of a broad range of partners, the company claims.
- Gain placement in the HP CloudSystem services catalog.
The CloudAgile partner program will have multiple tiers including:
- Premier Partner: An exclusive, invitation-only level membership. It will include top revenue-generating managed service providers that leverage HP solutions for the foundation for all service offerings.
- Select: Leading service providers that have regional or global market reach, while expanding with HP infrastructure to meet growing demand for cloud and IT services.
- Partner: Organizations new to HP or delivering ITaaS. Here, future infrastructure will be based on HP while demonstrating significant growth.
As part of the HP CloudAgile Program, it’s safe to expect HP to promote the 3PAR Utility Storage platform, which is purpose-built for hosting service providers.
The CloudAgile program sounds promising. But there’s another elephant in the room that HP needs to address. During the HP Americas Partner Conference earlier this year, CEO Leo Apotheker said HP was building a public cloud that will compete with Apple iTunes and Amazon Web Services. Apotheker did not describe whether VARs and MSPs will be able to profit from the forthcoming HP public cloud.
I’m tracking the HP Discover conference remotely. And Assistant Contributing Blogger Nicholas Mukhar is on-site covering the show live. Together, we’re striving to determine if or how VARs and MSPs will potentially plug into HP’s forthcoming public cloud…