https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • Analytics
    • Artificial Intelligence
    • Cloud
    • Data Centers
    • Desktop
    • IoT
    • Mobility
    • Networking
    • Open Source
    • RMM/PSA
    • Security
    • Virtualization
    • Voice/Connectivity
  • Strategy
    • Back
    • Best Practices
    • Business Models
    • Channel 101
    • Channel Programs
    • Channel Research
    • Digital Transformation
    • Diversity & Inclusion
    • Leadership
    • Mergers and Acquisitions
    • Sales & Marketing
    • Specialty Practices
  • MSSP Insider
    • Back
    • Business of Security
    • Cloud and Edge
    • Endpoint
    • Network
    • People and Careers
    • Training and Policies
  • MSP 501
    • Back
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Our Sponsors
    • From the Industry
    • Content Resources
    • COVID-19 Partner Help
    • Galleries
    • Podcasts
    • Reports
    • Videos
    • Webinars
    • White Papers
  • EMEA
  • Awards
    • Back
    • Excellence in Digital Services
    • 2020 MSP 501
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Partners Evolution
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
  • Channel Mentor
    • Back
    • Channel Market Intelligence
    • Channel Educational Series
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • Analytics
    • Artificial Intelligence
    • Cloud
    • Data Centers
    • Desktop
    • IoT
    • Mobility
    • Networking
    • Open Source
    • RMM/PSA
    • Security
    • Virtualization
    • Voice/Connectivity
  • Strategy
    • Back
    • Best Practices
    • Business Models
    • Channel 101
    • Channel Programs
    • Channel Research
    • Digital Transformation
    • Diversity & Inclusion
    • Leadership
    • Mergers and Acquisitions
    • Sales & Marketing
    • Specialty Practices
  • MSSP Insider
    • Back
    • Business of Security
    • Cloud and Edge
    • Endpoint
    • Network
    • People and Careers
    • Training and Policies
  • MSP 501
    • Back
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Our Sponsors
    • From the Industry
    • Content Resources
    • COVID-19 Partner Help
    • Galleries
    • Podcasts
    • Reports
    • Videos
    • Webinars
    • White Papers
  • EMEA
  • Awards
    • Back
    • Excellence in Digital Services
    • 2020 MSP 501
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Partners Evolution
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
  • Channel Mentor
    • Back
    • Channel Market Intelligence
    • Channel Educational Series
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Digital Service Providers
  • Cloud Service Providers
  • CHANNEL PARTNERS ONLINE
 Channel Futures

Cloud


Shutterstock

A digital cloud

Cloud Computing: Rackspace Goes Into EMEA, IBM Targets Hybrid Cloud

  • Written by Kelly Teal
  • April 7, 2020
Take a break from pandemic news to learn what three cloud-centric providers are doing that impacts the channel now.

COVID-19 dominates nearly all conversations and news sites, but companies continue to make announcements not related to the virus. Take a break from pandemic developments to learn what three cloud computing-centric providers are doing that impacts the channel now. Here’s how Rackspace, IBM and Zenoss are helping partners develop their business strategies to adapt to a changing world.

Rackspace’s EMEA Expansion Will ‘Address Dearth of Cloud Skills’

Rackspace’s recent expanded investment into the Middle East will bring more opportunity for channel partners.

Rackspace's Lisa McLin

Rackspace’s Lisa McLin

The company, a cloud computing and managed hosting provider, is “bringing additional local resources to help address the dearth of cloud skills in the Middle East,” Lisa McLin, vice president of alliances and channel chief at Rackspace, told Channel Futures.

Distributors, master agents, systems integrators and VARs in the region gain access to Rackspace’s services as a result. Rackspace teams with Amazon Web Services, Google Cloud Platform and Microsoft Azure, among some other cloud vendors. It manages the private and public deployments on behalf of end users.

George Pawlyszyn is leading Rackspace’s strategy in the Middle East and Africa as general manager.

“He is focused on providing trusted and unbiased expertise to migrate customers to the cloud securely, and enhance existing customers’ environment whilst working closely with partners,” McLin said.

Rackspace already boasted more than 500 customers in the Middle East. But, fueled by a multimillion dollar investment, it intends to add to that list. Rackspace has launched a hub in Dubai where it will house salespeople, professional services consultants and marketing personnel.

“The cloud market is growing significantly in the region and customers are increasingly requiring unbiased experts to support them on their cloud journey,” Martin Blackburn, Rackspace’s managing director, EMEA, said.

IBM Names New Cloud SVP

IBM’s new CEO has appointed a new head of cloud business as Big Blue pursues its intent of going up more powerfully against AWS, Google Cloud and Azure.

Arvind Krishna, who replaces CEO Virginia Rometty and who used to lead the company’s cloud computing division, on Monday said Howard Boville will take over as senior vice president of IBM Cloud on May 1.

IBM's Howard Boville

IBM’s Howard Boville

Boville comes to IBM from Bank of America where he worked as chief technology officer. The two companies have been collaborating to build cloud platforms for the financial services sector.

Now, Boville will stand at the forefront of cloud strategy, with a particular focus on hybrid cloud. He will also oversee more than 60 cloud data centers across 19 countries and 18 availability zones across six regions, IBM said.

Zenoss Takes Cloud Zone Into EMEA

Zenoss Inc., which develops monitoring analytics software for visibility in cloud computing and other IT environments, recently debuted its cloud zone for the Europe, Middle East and Africa (EMEA) region.

This means all U.S.-based Zenoss Cloud services now are available to EMEA from a dedicated instance in Frankfurt, Germany. Zenoss said it chose Frankfurt because the site offers the highest standards of data protection. And it complies with the German Bundesdatenschutzgesetz (BDSG), a federal data protection act.

“Zenoss Cloud has taken off domestically, and we’ve been experiencing increased demand for separate instances in other regions,” said Greg Stock, chairman and CEO of Zenoss. “We’re dedicated to serving our customers around the world, and this new zone will provide full-stack monitoring and AIOPs with the highest levels of data protection.”

Zenoss Cloud is a SaaS platform that, put simply, helps organizations ensure peak performance within their IT environments.

The Austin, Texas-headquartered company said it will follow the EMEA announcement as it builds more zones in other regions. The Zenoss Cloud EMEA zone is available now; the company said partners and customers already are using it.

Zenoss did not respond to Channel Futures’ inquiry for further insight into how the announcement will impact channel partners. The company’s strategic alliance partners include AWS, Accenture, Cisco, NTT Data and more. The company also has marketplace partners, offering its software through AWS, CenturyLink, Cisco, Rackspace and ServiceNow.

Tags: Cloud Service Providers Analytics Cloud Data Centers EMEA Leadership Technologies

Related


  • Two cloud-shaped hands shaking among other clouds in the sky.
    IBM Buys Cloud MSP Taos for Expertise in AWS, Azure, Google
    Channel partners will be able to take advantage of the combined companies’ hybrid cloud capabilities.
  • Pax8 Kicks Off European Expansion with Launch of Pax8 UK
    Cloud distributor Pax8 leverages its recent Wirehive acquisition to launch Pax8 UK.
  • Cloud
    How Secure is Your Cloud Data?
    The global COVID-19 pandemic has caused a massive shift to remote work. According to one estimate, the number of days spent telecommuting has risen 49% since the pandemic. While the pandemic may have triggered the shift, there’s no sign things will return to normal once the crisis fades. Even prior to the COVID-19 pandemic, businesses […]
  • Cloud backup
    Carbonite® Backup for Microsoft 365
    Microsoft 365 is a powerful suite of business productivity applications. But like any cloud platform, it’s not immune to data loss. Microsoft does not bear responsibility for the protection and retention of data. While Microsoft ensures the availability of its infrastructure, it recommends that customers assume responsibility for protecting the data in its suite of […]

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • Intel Partner Alliance Unifies All Programs, Provides New Opportunities
  • Don't Wait for Fall's 'Homecoming' Channel Event — CP Virtual 2021 Is Coming Soon
  • Pax8 Buys Wirehive as 'Customer of 2030,' Needs Extensive Cloud Help Now
  • The COVID-19 Pandemic Changed the World — What’s Next for Cloud?

Galleries

View all

New, Changing Partner Programs: AWS, Tech Data, Avaya, Verizon

January 11, 2021

Industry Perspectives

View all

Cyberattacks: Threat Hunters Conquer Unpredictability with 3 Measures

January 21, 2021

The Right Data Migration Tool Helps Schools Move to Cloud During COVID Crisis

January 19, 2021

Cloud-Based CRM: What SMBs Need to Know about Backup and Recovery

January 19, 2021

Webinars

View all

Who’s Behind the Mask? Hacker Personas Explained

January 26, 2021

Your Network Perimeter Has Changed

February 18, 2021

How Managed Hosting Providers Thrive with the Alternative Cloud

February 24, 2021

White Papers

View all

Why Subscription Business Model

January 15, 2021

The Ultimate MSP Guide to Sales Efficiency

January 14, 2021

Eight Reasons Why MSPs Need IT Industry-Specific Sales Tools

January 14, 2021

Upcoming Events

View all

Channel Partners Virtual

March 2, 2021 - March 4, 2021

Channel Partners Conference & Expo

November 1, 2021 - November 4, 2021

Videos and Fastchats

View all

FASTCHAT: How SOAR Eliminates Security Challenges and Elevates Service Provider Revenues

January 6, 2021

Happy Holidays from Channel Partners & Channel Futures!

December 21, 2020

FASTCHAT: How Old, Unpatched Technologies Are Creating New Security Threats for MSPs and Their Customers

December 3, 2020

Twitter

ChannelFutures

Microsoft taps @tybryson as corporate VP @msuspartner group @julwhite heading to SAP, @anderson to @Qualtrics.… twitter.com/i/web/status/1…

January 22, 2021
ChannelFutures

#MSPs can inject predictability into #threathunting @Sophos #cybersecurity #ransomware dlvr.it/Rr4ffV https://t.co/Bztc2Yxwvc

January 22, 2021
ChannelFutures

.@RiskBased report shows decrease in #databreaches, jump in exposed records in 2020. dlvr.it/Rr4fcW https://t.co/PYiDMiJFbt

January 22, 2021
ChannelFutures

Legal experts say @VMware's #lawsuit against @nutanix's new CEO holds little weight. dlvr.it/Rr48FJ https://t.co/oLxPhgvgAt

January 21, 2021
ChannelFutures

bit.ly/2Y0kFZh twitter.com/Craig_Galbrait…

January 21, 2021
ChannelFutures

Our latest #Cybersecurity Roundup features @BitSight and @kovrrIns, @Vectra_AI and @AppOmniSecurity,… twitter.com/i/web/status/1…

January 20, 2021
ChannelFutures

.@solarwinds hackers target @Malwarebytes, impacting internal emails. #cybersecurity dlvr.it/RqzkZp https://t.co/aWqLjCCW9y

January 20, 2021
ChannelFutures

.@citrix $2.25 deal to acquire @wrike expands @CitrixPartners network into collaborative work management.… twitter.com/i/web/status/1…

January 20, 2021

MSSP Insider

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Channel Partners Online

Want more? Find more channel news and analysis on our sister site, Channel Partners.

Media Kit And Advertising

Want to reach our audience? Access our media kit

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Online
  • Channel Partners Events
  • MSP 501
  • MSSP Insider
  • IoT World Today
  • Webhostingtalk

WORKING WITH US

  • Contact
  • About us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2021 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X