The 5-Stage Plan to Move to a Channel Model
How do you transition from predominantly direct sales to being committed to growing through the channel when you MUST meet your quarterly sales targets?
How do you transition from predominantly direct sales to being committed to growing through the channel when you MUST meet your quarterly sales targets? Dilemma: Should you be strategic or tactical with sales channel partners? And what does this mean? How do companies drive quarterly sales targets and at the same time drive the strategic objectives of seeking scalable growth through building effective sales channels? How do companies meet targets today and learn to improve...
