Symantec Announces Q2 Results, New Partner Specializations
The VAR Guy knows SMB is where it’s at, and Symantec is making sure its partners have all the opportunities to attack that growing space. This time, Symantec is launching targeted security and backup focuses for its SMB Specialization, with a direct line to the Symantec Technical Support Center. Add in a little of Symantec’s Q2 2012 results, and things are starting to look interesting …
Symantec, like may other vendors, is stressing specialization as key to differentiation and opportunity in the channel. Living that ethos, the company has made an effort to “better align” the SMB Specialization by introducing individual tracks for security or backup. SMB specialists can take advantage of a “platform of their choice” through those tracks, which includes the cloud, appliance-based solutions or traditional software.
Symantec’s release has a full list of solutions available to those who jump in to either track. But the real secret sauce to this announcement is the specialization benefits, which include sales help, registration programs, tools and incentives along with “tailored promotions.” That includes custom campaigns and unique logos to promote the specialization.
If you want to join up, you’ll need to be at least a Registered partner and meet certain “profile requirements,” according to the company. Channel chief Randy Cochran said these specializations are the “cornerstone” of Symantec’s partner program, but whether these new SMB tracks will really ramp up the opportunities for partners remains to be seen.
Meanwhile, Symantec’s Q2 2012 results were big. Non-GAAP income for Q2 2012 hit $295 million, up from $266 million this time last year, for an overall increase of 11 percent. Symantec also posted GAAP revenue of $1.681 billion, an increase of 14 percent from last year. Additionally, the company reported non-GAAP operating margin of 25.5 percent.
Where’s all that money coming from? According to Symantec …
For the quarter, the VeriSign security business performed better than expected across all metrics, generating revenue of $89 million. The Clearwell acquisition completed its first full quarter as part of Symantec, posting its largest bookings quarter ever and exceeding expectations with $20 million of revenue.
Wall Street didn’t exactly agree with Symantec’s future outlook. Symantec’s Q3 2012 predictions put it at $1.7 billion to $1.715 billion in revenue, a “disappointing” figure that “… failed to match Wall Street’s high hopes for future sales growth even as the company benefits from a raised awareness of hackers,” according to Reuters. As a result, stock dropped more than 3 percent to $17.89 in after-hours trading.
The VAR Guy finds this interesting there were no direct details about Symantec’s cloud-based revenues, especially in light of its big cloud push this year.