Plantronics Dials Unified Communications Partners

Headset and Bluetooth device manufacturer Plantronics is expanding its channel program to include solution providers that offer unified communications solutions, hoping to share in a market that is expected to grow exponentially over the next few years

The Connect Solution Provider (SP) level is a brand new level in Plantronics’ Connect Partner Program focused on providing the right tools to help solution providers fill out their unified communications offerings to their customers. As part of the program, solution providers will have access to business opportunities, sales and campaign support, and advanced product training on the Plantronics’ line of audio headsets that work with UC systems, according to the company.

The parameters of the SP level mimic the rest of the Connect Partner Program, including business development and sales support for campaign participation, market development funds (MDF), sample programs, tradeshow event materials and involvement in the Channel Employee Purchase Program; sales and marketing resources including Plantronics online collateral library, marketing content and sales aids.

The program also offers ongoing communications delivered by ConnectNews Solution Provider Edition and special Plantronics announcements; education and training through sales and technical training, events, webinar and online training; service and care, pre- and post sales support with a customer care hotline, dedicated partner technical assistance; and advance product replacement and best-in-class warranties.

This new level is an addition to an already outstanding channel program from an extremely channel-friendly company. Plantronics dotted all the I’s and crossed all the T’s when it created its channel program, and the fact that it’s recognizing the UC solution provider as a separate class of reseller is a true advantage. Solution providers that have not engaged with Plantronics in the past may want to take a look, especially if they’re considering entering the UC market. Headsets may not be sexy, but they sure can fill out a sale.