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 Channel Futures

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Broadband

Cable Update: Altice, Charter, Comcast, Shaw Increased Business Revenue in Q2

  • Written by James Anderson
  • August 2, 2021
COVID-19 hit business-focused connectivity sales hard. That could be changing now.

… office-to-office networking.

Metrigy’s Irwin Lazar

He pointed to the Performance Edge solution Masergy recently launched to help customers monitor and optimize their broadband performance.

“That’s a lost opportunity for those [broadband] providers who probably should be doing that themselves,” Lazar said.

Leading with Mobile?

Multiple providers are looking to more closely align their fixed broadband practices with their younger mobile practices. Altice USA’s Goei said the company’s migration of mobile customers to T-Mobile’s network has resulted in better customer support.

“… this is a great time to rebrand and align the business more closely with our fixed broadband business,” he said.

Comcast’s mobile business grew a whopping 70%, from $326 million in last year’s second quarter to $556 million last quarter. Comcast chairman and CEO Brian Roberts said the company has made a “tremendous investment” in its wireless practice. We wrote two weeks ago about Comcast expanding its MVNO services to SMB customers.

Comcast executives said they’re encouraging all of their sales channels to lead with mobile. Charter’s people are doing the same.

“It is a focus we have to make sure that on every conversation we have inside of our selling channels that we’re bringing up the conversation to how we can save customers money if they take mobile with us,” Winfrey said.

Last week we compared the big three U.S. wireless carriers and their second quarter performances.

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