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Here’s how the referral program works. First, Tigerpaw customers can refer a friend or colleague to the company by registering them online. Next, wait for Tigerpaw to send you a confirmation email that the customer you referred is actually eligible for the program. If you get the green light, your referral is free to make a Tigerpaw purchase. And once they do, you can select either a cash reward or credit toward your own Tigerpaw purchase for having delivered the referral.

Tigerpaw has leveraged incentive-based programs before to drive sales. In October the software provider teamed up with Corelytics to challenge its software users to meet sales and other business performance goals.