Polycom, Juniper Partner On Managed Video
Videoconferencing vendor Polycom is again making inroads in the unified communications space through strategic alliances – this time with Juniper Networks. But there’s also a managed services story here, since more and more of these video partnerships ultimately target service providers. Here are some perspectives.
Polycom and Juniper have teamed to offer a solution that will provide video services over a converged network. In theory, that means service providers will be able to offer their customers a total videoconferencing solution as a managed service without replacing their existing network infrastructure.
Solution providers, too, will be able to sell the solution as a managed service or as an add-on to their customers’ existing networks. The ‘conferencing-aware’ offering, which will be made available later this year, utilizes Juniper’s Junos Space network application platform with Polycom’s telepresence systems and visual communication infrastructure products.
The open architecture of the Junos Space allows integration with myriad networks, enabling more technology collaboration at lower costs and fewer siloed applications. In fact, open architecture is quickly becoming the de facto standard in networking – a major reason behind the explosion in partnerships between networking vendors and companies with complementary technologies.
It’s also a big reason why unified communications is set to explode in 2010 and beyond – according to research firm Gartner, demand for video communication services is expected to reach more than $8.6 billion by 2013.
Couple this information with last week’s news that Polycom has partnered with Siemens Enterprise Network to offer a comprehensive unified communications solution, and it’s easy to see where the market is headed. Solution providers that haven’t engaged with unified communications vendors would do well to jump on the bandwagon. As open architectures create more market opportunity at lower costs by overlaying existing networks, unified communications these days are almost a gimme for solution providers. The market will get larger, for sure; the opportunity is there for the taking.