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 Channel Futures

Business Models


LogicMonitor Hires Executives for Rapid SaaS Monitoring Growth

  • Written by Joe Panettieri 1
  • January 8, 2013
LogicMonitor, which offers a SaaS-based IT monitoring platform, is in rapid growth mode. The company, which could emerge as a next-generation remote monitoring leader for MSPs, has hired three key executives to help drive growth in 2013.

LogicMonitor, which offers a SaaS-based IT monitoring platform, is in rapid growth mode. The company, which could emerge as a next-generation remote monitoring leader for MSPs, has hired three key executives to help drive growth in 2013. The expanded executive team includes leadership that previously worked for Intel, CareerBuilder and Atlassian. So what exactly is CEO Kevin McGibben (pictured) attempting to build here? MSPmentor offers some clues.

During IT Nation 2012 in November, McGibben shared some impressive growth figures. Let’s just say year-over-year quarterly revenues are skyrocketing. Aiming to pour more fuel on the fire, LogicMonitor has hired:

  • Senior Vice President of Sales Randy Potts;
  • Vice President of Marketing and Customer Development Joshua Wold; and
  • Vice President of Finance and Corporate Development Ed Shaughnessy.

In a prepared statement, McGibben said he’s striving to “disrupt” the monitoring market, and Shaughnessy promised the company would disrupt “old-school IT.”

How so? McGibben offered some clues in this Talkin’ Cloud interview from June 2012. The company is a NetApp, VMware, Dell, HP, and Citrix technology partner. Key MSP adopters include DataVox and Zumasys.

At the time, McGibben said LogicMonitor has four unique capabilities:

  1. With LogicMonitor, you can consolidate all the monitoring data (and alerting) from all the layers on all your systems (physical, virtual and cloud) in one tool, in a single pane of glass.
  2. Consolidated monitoring gives MSPs the ability to monitor across all infrastructure, which makes it easy to trace and pinpoint performance issues no matter what layer they occur on. With disparate monitoring systems, cross-correlating metrics to ferret out the root cause can be very time consuming and require multiple engineers.
  3. For cloud providers, LogicMonitor makes their engineers faster and smarter. An entry-level engineer can essentially perform monitoring and troubleshooting tasks normally associated with mid-level or even senior engineers.  So cloud providers essentially get an increase in their staff’s skill-level and output, without the increase in pay grade.
  4. As a SaaS-based solution, if there’s an outage or issue with your infrastructure, your monitoring stays up, is instantly available as your infrastructure comes back up, and can give you historical monitoring data on the spot that may help pinpoint the root cause of the outage.

Those are some lofty claims. And I must concede: I don’t know if LogicMonitor is profitable. But I do know the company’s installed base and revenue stream are in hyper growth mode.

Tags: Cloud Service Providers Digital Service Providers MSPs VARs/SIs Business Models Cloud MSP 501

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7 comments

  1. Avatar Blake January 9, 2013 @ 8:37 pm
    Reply

    Joe – Pricing on the website is at http://www.logicmonitor.com/pricing/ and there's a link for a custom price quote on that page which will get a quick response. The initial 15 minute setup is with an engineer to get you started off on positive footing, not to give you a hard sell (may seem a pain I know, but we've tried both and found this method much faster and much more effective for trialers.) Having said that, we do hear you and a fully functional self trial is in our future.
    Blake Beltram, Evangelist at Logicmonitor

  2. Avatar Joseph Brunner January 10, 2013 @ 12:53 am
    Reply

    Joe Hanlon:

    we are an MSP to financial firms and an Equinix Customer. I can vouch for LogicMonitor being an excellent investment and great partner for our business. Rarely, does anyone do anything until you pay them many thousands of dollars. We started as a small customer for Logicmonitor – yet them give us better service than some companies we pay thousands of dollars per month to.

    The monitoring of disk perf activity and Netscaler Load balancers has been BETTER than the solutions sold by Citrix. often, LogicMonitor surprises me with easy to use and informative alerts, a 15 year veteran of openview, solarwinds and other “build it yourself” platforms. Also the final sweet spot which makes this a must have is their EXCELLENT reports. We have custom reports being emailed every day to our customers. my only fear about LogicMonitor is they will be acquired by Dell, a Zombie which is grabbing up little companies like AppAssure and Quest software in a desperate bid to re-invent itself.

  3. Avatar Josh Wold January 10, 2013 @ 6:05 am
    Reply

    Joe P – thanks for the article
    Joe H – your timing is impecable. That's actually why I joined LogicMonitor; to get self-service started. You shouldn't have to talk with anyone if you don't want as the product and pricing should stand 100% on its own as needed. Personally I prefer driving my own way and we'll make it possible for all clients to do that soon.
    Joseph B – appreciate for the great feedback.

    Lots of Joseph / Joe's on this post….

  4. Avatar Mike Horwath January 11, 2013 @ 6:52 pm
    Reply

    Hi.

    I'm a LM customer of old (previous business) and will soon be a direct customer again in the near future at my new business.

    I love how it works.

    I, too, was skeptical about the 15m 'talk' but immediately I got to chatting with one of the tech folk and started the process of asking the fun questions and getting an idea of where I could start.

    I don't receive any benefits from LM for this comment. I *was* a happy customer and I *will* be a happy customer again.

    LM has made my life easy and I bet it will continue to do so long term.

    (on the other hand, I do understand the issue of 'I just want to get started on my own terms', but sometimes you just gotta suck it up to get the right product and this is exactly that type of product)

  5. Avatar Joe Panettieri January 11, 2013 @ 7:23 pm
    Reply

    All: Sorry about belated replies. I've been traveling…

    [email protected]: Keep me posted on the self-trial.

    [email protected]: I hear what you're saying about Dell MA. But frankly I've been impressed by Dell's acquisitions.

    [email protected]: Let me know when “soon” happens and thanks for posting the comment.

    [email protected]: When you get started with that new business don't be shy. Let MSPmentor know what you're up to.
    -jp

  6. Avatar Mike Horwath January 17, 2013 @ 11:22 pm
    Reply

    Hiya Joe.

    I'm not shy, I work for Atomic Data, LLC in Minneapolis and getting ready for a rollout in the near future.

    I LM.

  7. Avatar Joe Panettieri January 20, 2013 @ 8:04 pm
    Reply

    Hey Mike,

    Good to hear. Please Alert me if/when you'd like to talk about your rollout.

    -jp

    joe [at] NineLivesMediaInc [dot] com

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