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Business Models


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Funding

eSentire Raises $325 Million to Boost Geographic Expansion

  • Written by Edward Gately
  • February 22, 2022
eSentire will be tripling its partner program investment.

eSentire has raised $325 million in funding, and plans to increase go-to-market (GTM) operations across Europe and APAC.

The company raised the funding through a binding agreement with Georgian and Caisse de dépot et placement du Québec (CDPQ). The investment marks a major milestone as the managed detection and response (MDR) provider has surpassed $100 million in ARR .

Over the next year and a half, eSentire will continue to invest significantly in research and development as it expands its Atlas extended detection and response (XDR) SaaS. In addition, it will hire more than 400 team members globally in all facets of the business.

Tripling Partner Program Investment

Bob Layton is eSentire’s chief channel officer. He said the new eSentire funding will “absolutely” benefit partners.

eSentire's Bob Layton

eSentire’s Bob Layton

“In fact, we will be tripling our investment in our partner program, as well as our marketing and our GTM activities,” he said.

eSentire will add distribution channels, which enable partners to buy security services the way they want to buy, Layton said. That will enhance the overall experience for their customers.

Through added investment, eSentire is giving partners greater visibility into their customers’ security environment, Layton said. Its partners include MSPs, MSSPs, “trusted advisers,” distributors and technology partners.

“For example, we are snapping into the MSPs and the global telco providers’ customer management platforms and/or tools so at any time the partners can seamlessly view their customers’ security environment and the work we are doing on behalf of their customers,” he said. “This way the partners have a full picture of their customers’ IT environment.”

Atlas XDR Platform Expansion

eSentire will continue to expand its Atlas XDR platform and its integration with best-of-breed products, Layton said.

“eSentire is investing in our technology so we can get our partners’ customers and our direct customers provisioned quicker and get them access to our insight portal, thus speeding the time to value of our cloud Atlas XDR platform,” he said. “The insight portal is the lens into all things threat related for our customers.”

The insight portal visually demonstrates security posture and response to threats that eSentire hunts and detects 24/7, Layton said.

“Getting our customers’ provisioning reduced to two days or less, a faster onboarding and a more rich experience for customers and partners is the goal,” he said.

Partners have already played a significant role in eSentire’s growth and expansion into the UK, Europe, the Middle East and APAC, Layton said.

“And they will continue to generate growth for us in those geographies,” he said. “In fact, in the next 12 months, we calculate that our partners will contribute 50% of our overall bookings.”

Next Phase of eSentire’s Growth Journey

Simon Chong is co-founder of tech investment firm Georgian.

“eSentire has a well-documented history of making original threat discoveries, and protecting its customers from ransomware battles and zero-day attacks,” he said. “The team continues to exceed customer expectations by staying ahead of the threat curve through rapid threat detection, deep investigation capability and complete threat response.”

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.
Tags: MSPs VARs/SIs Business Models EMEA Sales & Marketing Security Strategy

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