Datto: How to Tackle the Massive SMB Opportunity
Statistics show the channel is poised to grow an average of 72% over the next four years. Much of that will come from selling to SMBs.
In the video below from his keynote at Channel Partners Evolution in Washington, D.C., Datto‘s Rob Rae discusses the opportunity for managed service providers (MSPs) to grow — what the industry will look like in a few years, problems to solve, where money will be made and so on.
Growth will be very aggressive, he says, particularly with SMBs that simply can’t afford to have in-house IT teams anymore.