ClearOne Launches MSP Partner Program
Video conferencing, communications and collaboration solutions provider ClearOne (CLRO) is expanding its offerings to enable managed service providers (MSPs) to white label its services and support in different vertical markets. MSPs joining the new ClearOne Connections Partner Program can offer ClearOne’s voice, wireless, data and cloud services. ClearOne’s White Label Channel Program lets MSPs offer network-based services, applications and equipment.
“The Connections Partner Program will allow our partners to invest time rather than infrastructure dollars to develop solution-based revenue streams,” Kent Terpe, ClearOne’s national channel manager, told MSPmentor.
ClearOne noted this program allows MSPs to sell its services “under their brand with a scalable, cost-effective, future-proof software-as-a-service (SaaS) solution, without the infrastructure complexities and associated cost.”
Why should MSPs leverage the ClearOne White Label Program?
MSPs can offer ClearOne’s Spontania cloud-based video conferencing and collaboration software to customers via the company’s White Label Program.
Spontania is designed to remove the barriers of complexity and high costs, according to ClearOne, and could provide MSPs with a viable video conferencing and collaboration solution that they can offer their customers.
Terpe added the ClearOne White Label Program can provide MSPs with:
- Greater product differentiation
- Higher profit margins
- Lower customer acquisition costs
“Owning the customer means our partners can offer video conferencing and collaboration solutions under their brand, set price points based on customer requirements and bill customers directly, thereby increasing value and average revenue per user. The ClearOne White Label Program offering is targeted at small to mid-size service providers with existing customer bases who prefer to focus on selling services rather than managing the operational complexities,” Terpe said in a prepared statement.
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