https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Services Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity, Equity & Inclusion
  • MSP 501
    • Back
    • MSP 501 Information Center
    • 2021 MSP 501 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • DE&I 101
    • Top Gun 51
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Services Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity, Equity & Inclusion
  • MSP 501
    • Back
    • MSP 501 Information Center
    • 2021 MSP 501 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • DE&I 101
    • Top Gun 51
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Business Models


Cisco OnPlus Service: Time for Cisco to Say More

  • Written by Joe Panettieri 1
  • March 1, 2012

At Cisco Partner Velocity, a marketing conference in Las Vegas, Senior VPs Keith Goodwin, Edison Peres and other executives are focused and on-message when it comes to growth strategies, cloud partner momentum, the VCE relationship, and marketing strategies for channel partners. But when asked about the Cisco OnPlus Service for MSPs, there was a brief but noticeable pause from Goodwin and Peres. For me, that indicates OnPlus may need more executive attention within Cisco. Here’s why.

First, the background: The Cisco OnPlus Service is a cloud-based service that allows MSPs and VARs to remotely monitor networking equipment. OnPlus Service is designed to integrate with a range of PSA (professional services automation) and RMM (remote management and monitoring) platforms. The service is relatively new and focused mainly on the SMB market.

During Cisco Partner Velocity yesterday, Goodwin and Peres offered me and several other channel reporters an update on a range of topics — Cisco’s business evolution, the cloud partner program, marketing strategies, and partner relationships with such companies as VCE and NetApp. For about 59 of the 60 minutes it was a smooth conversation that essentially communicated Cisco’s progress over the past year.

During the cloud portion of the conversation, I asked for an update on Cisco OnPlus Service. That’s where the one minute of awkwardness emerged. While mulling my question about OnPlus, Goodwin and Peres essentially paused, looked at each other, and promised to route me to the right person in Cisco for more information.  It was clear Cisco OnPlus was not front of mind for them, at least not during this particular conversation.

In fairness, Cisco OnPlus is more the domain of Andrew Sage, Cisco’s VP of worldwide partner led. Sage is a small business and commercial business expert, and therefore well-positioned to describe where Cisco OnPlus Service is positioned within the broader Cisco strategy. Sage will have a major role at the upcoming Cisco Partner Summit 2012 in April, so it’s a safe bet we’ll get OnPlus updates at that conference.

Still, I sense that the Cisco OnPlus Service is not front of mind — at least not yet — for Cisco’s channel chiefs. In some ways that’s understandable since OnPlus is a new, niche service for VARs and MSPs in the SMB market. OnPlus is not going to generate billions of dollars for Cisco and its partners — so Goodwin and Peres certainly have bigger opportunities to focus on. But on the other hand, you need to evangelize a service even before it becomes popular. So far, Cisco’s top channel chiefs have yet to evangelize OnPlus.

Tags: Agents Cloud Service Providers MSPs VARs/SIs Business Models

Most Recent


  • Layoffs, unemployed
    Lacework Confirms Layoffs Impacted 20% of Workforce
    Last November, Lacework raised $1.3 billion in growth funding.
  • Chinese Cloaked Hackers
    The Gately Report: Cybereason Helps MSSPs Provide Unified Security, Details Massive Espionage Ring
    Also, Hornetsecurity announces its latest acquisition and MarketsandMarkets gives a sunny forecast for cloud security.
  • Business building block growth
    So You Want to Build a Microsoft Practice? Here's What It Will Take
    “It's a labor of love, and it didn't happen overnight," Jim Campbell of Opkalla said.
  • Enterprise Resource Planning
    Unit4 Driving Shift from Service Delivery to Sales-Driven Partners
    A top partner says it has “backed the horse it wants to win the race” as the ERP vendor seeks to move away from the co-sell model.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • edge computing
    'Challenging Results' for MSPs in Channel Futures' Exclusive Quarterly Survey
  • Do Master Agents Need a New Name?
  • Fortune 500 2021 logo
    AT&T, Microsoft, Verizon, More Tech, Telco Companies Make Latest Fortune 500
  • thumbs up
    FireEye Channel Partners to Benefit from Products Business Sale

Upcoming Events

View all

Channel Partners Europe

June 14, 2022 - June 15, 2022

MSP Summit

September 13, 2022 - September 16, 2022

Galleries

View all

‘An Era Has Ended’: Inside the $61 Billion Broadcom-VMware Deal Rocking the Software Industry

May 26, 2022

Knowledge 2022: ServiceNow Focused on Partner Experience to Drive Growth

May 26, 2022

The Gately Report: Cybereason Helps MSSPs Provide Unified Security, Details Massive Espionage Ring

May 26, 2022

Industry Perspectives

View all

Increased Cybersecurity Vulnerability = Increased MSP Opportunities

May 25, 2022

Leverage Your MSP’s People Power

May 24, 2022

How SD-WAN Helps Secure the Expanding Network Perimeter

May 19, 2022

Webinars

View all

Simplifying SaaS Security for MSPs

April 27, 2022

How to Supercharge The Network to Support Your IT Superhero Moves

May 3, 2022

The 2022 MSP Challenge: Scale Service Delivery Despite the Talent Gap

April 21, 2022

White Papers

View all

Work Goes Remote – (and Other Top ITOps Trends)

May 25, 2022

The New Bottom Line: How MSPs Can Meet the Healthcare Crisis While Evolving Their Businesses

April 19, 2022

How to build a Security Operations Center (on a budget)

April 4, 2022

Channel Futures TV

View all

AT&T, Microsoft, Cisco, ThreatLocker on Unlocking Partner Potential

Agents Share ‘Secrets,’ Industry Opportunity

May 11, 2022

Vonage Addresses Potential Partner Opportunity via Acquisition by Ericsson

May 5, 2022

Lumen Technologies ‘Built for Growth and Scale’

May 4, 2022

Twitter

ChannelFutures

.@Lacework lays off 20% of workforce. #cloudsecurity dlvr.it/SR7Jsl https://t.co/Mg3OVXHAhe

May 26, 2022
ChannelFutures

#Know22: @ServiceNow focused on transforming #partnerexperience to foster more growth. dlvr.it/SR7Hbj https://t.co/J1BhmT3OzS

May 26, 2022
ChannelFutures

Departing @msPartner exec @rodneyc55 to become @johnsoncontrols chief commercial officer. dlvr.it/SR7HZN https://t.co/v0eVGBMKbQ

May 26, 2022
ChannelFutures

Everyone's talking about the massive Broadcom-VMware deal. @AnuragTechaisle, @Dataprise, @Carousel_Ind, @imlazar an… twitter.com/i/web/status/1…

May 26, 2022
ChannelFutures

Our latest Gately Report features @cybereason on MSSPs and growth, @Hornetsecurity acquisition, @marketsandmarkets… twitter.com/i/web/status/1…

May 26, 2022
ChannelFutures

“The ‘on premises versus cloud’ debate is dead” @DellTech @DellTechUK @DayneTurbitt explains the opportunity for… twitter.com/i/web/status/1…

May 26, 2022
ChannelFutures

.@Broadcom's acquisition of @VMware comes as the chipmaker reports that infrastructure software accounted for 23% o… twitter.com/i/web/status/1…

May 26, 2022
ChannelFutures

Are your #MSP clients struggling to handle their cybersecurity vulnerability? #cybersecurity #cyberthreats… twitter.com/i/web/status/1…

May 25, 2022

MSSP Insider

Business advice for MSSPs and news from the broader security channel.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2022 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X