This at-a-glance illustration offers suggestions for how to approach the scouting and purchasing of an IT services firm.
About the Author(s)
Senior Partner, BuzzTheory Strategies
Khali Henderson is senior partner with BuzzTheory Strategies, a marketing consulting firm specializing in the channel. She has more than 25 years of marketing, communications and content development experience in the technology industry.
Well known for her leadership at Channel Partners, the telecom and IT industry’s leading channel media and events brand, Henderson is one of the country’s foremost experts on channel strategy and marketing. She also has developed and managed marketing and public relations programs for a range of technology companies and trade associations.
At BuzzTheory, she heads up business development and serves as the chief content officer. Henderson serves on the boards of The Telecom Channel Association, Cloud Girls and Women in the Channel.
An avid fan of science as well as science fiction, you ’re as likely to encounter Khali at a Comicon or Star Trek event as you are a cutting-edge technology symposium. Her favorite pastimes are reading and hanging out with her husband, four sons and their dog, Willy.
LinkedIn at /in/khalihenderson.
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