Certifications for MSPs – Yea or Nay?
… $25,000, depending on which ones you choose.
There’s also the matter of empty promises – getting certain certifications just for the thrill of putting that logo in the ‘About Us’ section of your website. This can backfire pretty spectacularly.
“There is a high risk of false or embellished claims,” says Ray Sweeney, operations manager at Premier Technology Solutions (PTS) in Melbourne, Australia. “It’s like putting on your resume that you speak fluent French, but you only know how to count to 10 and say “please,” “thank you” and “cheese.” What you’ll end up with is a bunch of IT managers that are unqualified to do what they’re supposed to do. Customers are looking for someone to come in with a level of certainty and say, “we’ve got these certified people who can do it all” with nothing to back it up. In a world that’s hyper-focused on business outcomes, this is a foolhardy risk.”
So, are certifications worth it? One could certainly argue both sides. Regardless of what you choose, the emphasis is and always should be on keeping your pulse on the client and the direction they want to go.