4 Bad Assumptions IT Brands Make About Channel Partners
A service-led approach to through-channel marketing will help SMBs market more effectively.
Author
Recent articles by Joel Montgomery
Selling AI to SMBs: It’s About the Story, Not the Tech
For AI to become more mainstream, brands first need to convince resellers there are enough benefits to selling AI products that it justifies their investment.
Webinars
DE&I Workshop: Step In & Step Up
September 28, 2021
Reacting to the Threat Landscape with MTR
September 29, 2021
Fighting Supply Chain Attacks and “Big Game” Ransomware
September 30, 2021
Upcoming Events
Channel Partners Conference & Expo
November 1, 2021 - November 4, 2021
MSP Summit
November 1, 2021 - November 2, 2021
Channel Evolution Europe
November 30, 2021 - December 1, 2021
#ITAssetMangement helps manage risk and aids #sustainability efforts, says @Lansweeper. dlvr.it/S8GbXH https://t.co/8SsvKgZCqV
Huge thank you to @DellTech, @lumentechco, @Cisco, and @GraniteTelecom for sponsoring next week's Virtual Workshop:… twitter.com/i/web/status/1…
To celebrate National Inclusion Week we are hosting our second DE&I Workshop: Step In & Step Up on September 28. Le… twitter.com/i/web/status/1…
Breaking down @Microsoft's #Surface devices launched at Surface event. dlvr.it/S89R5T https://t.co/jKh0Z7FZXO
We present the elite security-focused businesses from our #MSP501 list, as well as all 2021 applicants. @MSP_501… twitter.com/i/web/status/1…
.@DellSmallBiz on effective #DEI efforts at @Dell, plus how #DellExpertNetwork works closely with MSPs.… twitter.com/i/web/status/1…
.@BlackBerry hires @McAfee vet to lead #cybersecurity business unit. dlvr.it/S88s5g https://t.co/itmixmhey7
.@1justtech reacts to @FBI withholding @KaseyaCorp #ransomware decryption key. dlvr.it/S88Qcr https://t.co/HRxsJI8iOS