Company: PossibleNOW

Job Title: Chief Strategist

Eric V. Holtzclaw

Eric V. Holtzclaw is chief strategist at PossibleNOW. He’s a researcher, writer, and challenger-of-conventional wisdom. Eric helps strategically guide companies with the implementation of enterprise-wide consent and preference management solutions. Check out his book with Wiley Publishing on consumer behavior – “Laddering: Unlocking the Potential of Consumer Behavior” and his weekly column on, “Lean Forward.”

Recent articles by Eric V. Holtzclaw