In addition to rewarding partners, deal registration lets vendors support partners.
Job Title: Director of Global Channels
Ayesha Prakash is the director of global channels at a tier-one tech company. An accomplished executive and consultant with more than 13 years of success across the technology, cybersecurity, big data, marketing, PR and IT industries, Ayesha has extensive experience driving global business development and marketing efforts in the IT sector. Among her strengths: go-to-market strategy, channel expansion and strategic partnerships, PR and marketing support.
Recent articles by Ayesha Prakash
- March 26, 2019
Companies must know cybersecurity and their customers to make the move from MSP to MSSP.
- February 13, 2019
Play the long game in forming partnerships that can help your company grow and thrive.
- November 12, 2018
Channel sales are expected to increase, so it’s time to create a marketing strategy that expands beyond direct sales.
- October 11, 2018
Got your own branded products or services for sale? Take a few lessons from suppliers to improve sales across both direct and indirect channels.
- June 29, 2018
If American companies want to achieve more globally expansive channel-friendliness, they’ll heed these tips.