Author


Avatar

Avinash Nagpal


Recent articles by Avinash Nagpal

Session 2: Creating and Pricing a New Cloud Offering Bundled with Managed Services

Presented by Jim Lippie | Running Time: 52 minutes

You can have the best offering in the world, but if you don’t know how to price it and present it to your clients or prospects, you will never get out of the starting gate.

This session will show you how to bundle your new comprehensive cloud offering with managed services and properly price it so that you make money and the client receives maximum value. Then we will walk through a tool that shows you how to present the properly priced solution to your clients and prospects.

Session 1: Developing a Cloud Business Strategy

Presented by Jim Lippie | Running Time: 58 minutes
You could easily make the case that you have a “cloud business strategy” by offering any of the aforementioned solutions. However, offering a solution or a group of solutions does not constitute a real strategy. We will examine where the market is going, how it affects service providers, and how you can develop and execute a strategy that makes sense for your business.

Session 3: Sales and Marketing Strategy

Presented by Jim Lippie | Running Time: 56 minutes
You now have a great strategy and you know how to price and bundle the comprehensive cloud offering. But how do you sell it? This session will teach you how to identify and target clients or prospects with a simple matrix so that your sales efforts will be maximized. We also will cover how to prospect through a variety of channels that require different activities. Finally, you will receive a custom campaign to attract prospects.

This session will show you how to bundle your new comprehensive cloud offering with managed services and properly price it so that you make money and the client receives maximum value. Then we will walk through a tool that shows you how to present the properly priced solution to your clients and prospects.