The most difficult sale with any customer is the very first one. A typical cloud service will require 18 to 24 months of revenue in advertising spend to get a customer’s attention. Therefore, maximizing the value of that customer once you have acquired it is incredibly important.
The FBI estimates that one in six businesses has been affected by a ransomware attack. The threat is growing, and offering solutions is critical for MSPs.
The old adage that time is money is absolutely true. Whether the costs are additional employee wages, the opportunity cost of missing sales or the cost of acquiring faster equipment, time is one of the levers in any business that is ultimately under the control of the business owner.
One of the biggest challenges facing MSPs with regard to the cloud is the suspicion that customers have when it comes to placing their critical company data into a server that they do not directly control.
This is Part 2 of a three-part series on how to offer great cloud services. In our first post here on MSPmentor, we asked, “Are you easy?” In the blog, we discussed how to reduce the friction in the customer experience and how to automate processes. In this post we ask, “Are you complete?”
In this month’s blog, we’ll be looking at how easy it is to be a customer of the cloud services you offer.
Your SMB customers often will ask you why they should consider the cloud and why they should trust data there. Here, I focus on providing some concrete answers to these important questions.
Over the last few years, the most important buzzword for MSPs has been “cloud.” However, if you asked 10 vendors what the cloud is, you may get 10 different answers. Many SMBs are super-confused about what the cloud means and how it can help them. In fact, in many cases they “only know it when they see it.” Providing practical solutions using cloud technologies is the best way to help your customers overcome some of the inherent fear of putting their technology in the cloud.
MSPs are looking at 2016 as their opportunity to really break out, and cloud backup is quickly becoming the must-have offering for MSPs that are expanding services with data protection solutions.
Nowadays, technology vendors make it pretty easy to set up and offer a cloud backup service to end user customers. But, for most service providers, that is where the hard part begins: Why sell cloud backup? To start, the conversation should begin by discussing the importance of backup solutions to businesses today, the reasons that they back up, and how this provides opportunities for service providers to package up a differentiated cloud backup service offering.
Until now, most businesses did not have the access or resources to implement more complete data protection, including advanced backup, disaster recovery, and secure file sync and share. The good news is that companies today have more options for data protection than ever before.
For managed service providers (MSPs) looking to take advantage of new cloud revenue streams, there may be no bigger opportunity than mission-critical data protection services for the SMB market. The time is now!
.@ETechCloud considers strong customer relationships to be just as important as technical expertise. They’re the MS… twitter.com/i/web/status/1…
.@IBM laying off 10,000 workers in Europe before company spinoff next year. #cloud dlvr.it/RmQktJ https://t.co/wiMwTDF0v9
#AWSoutage impacts subway, #COVID19 testing, shows why multicloud is soaring. dlvr.it/RmQksh https://t.co/EKqWPv8GdZ
.@Samsung goes mobile-first with launch of debut partner program. dlvr.it/RmQkqL https://t.co/5N3Zo0iWEX
.@DellTech boasts great Q3 2021 financial results in its Client Solutions Group, where revenue was $12.3 billion, u… twitter.com/i/web/status/1…
.@AvePoint goes the #SPACs route to #IPO with deal in which Apex Technology Acquisition Corp. will acquire it.… twitter.com/i/web/status/1…
.@dresnergroup differentiates itself with proactive IT maintenance. And they’re #50 on the 2020 Hot 101.… twitter.com/i/web/status/1…
.@Centreon unveils updated #partnerprogram. #ITmonitoring dlvr.it/RmMNyf https://t.co/Fot3vgY6Wf
