Whether or not you realize it, you are contributing to the 2.5 exabytes of data that is produced around the world every single day.

You start creating data when you wake up if you’re one of the 80 percent of smartphone users who check their phones before they brush their teeth. You may even be creating data overnight as you wear your smart watch that collects information on your sleep habits.

So what is being done with that data? It’s a good question, and just one piece of the massive jigsaw puzzle that is making sense of big data.

In order to break it down for you, Penton Technology’s Channel brands The VAR Guy, MSPmentor, Talkin’ Cloud and The WHIR have focused this month on big data and the data deluge.

On Talkin’ Cloud, we share the 7 big data jobs that you must know about. Demand for these jobs is going to continue to grow, so gaining skills in big data is a great way to future-proof your tech career.

On The VAR Guy, Editor in Chief Kris Blackmon shares her thoughts on the coolest data tools of 2016 so far. Definitely worth scoping out if you’re in the market for some new ways to wrangle all of that data.

We’re breaking it down even further with a gallery on 7 open source big data analytics and storage tools by Christopher Tozzi, our resident open source expert.

Also on The VAR Guy, we test your knowledge of big data with an interactive quiz. (We’re sure that by the time you’ve read our entire editorial package on big data, you’ll be on your way to expert status.)

Over on the WHIR, Clarity Channel Advisors Chief Advisor and HostingCon Evangelist Jim Lippie describes how business analytics, business intelligence and big data intersect to bring you real business insights – regardless of the size of your business.

By 2020, the total amount of data around the world will reach 44 zettabytes. That’s a lot of data to go around. Our hope is that with this editorial package, you will walk away with the knowledge to use big data to bring success to your organization.