Infoblox Rolls Out New Channel Investments to Spur Growth

Infoblox just unveiled more channel investments, including business development specialists and expanded pro services. The company is also offering up targeted growth incentives to help stimulate sales and maximize margins.

Channel partners globally can sell, earn and learn more. They also can add more value for new and existing customers. Infoblox provides cloud-managed network services.

Sandy Janes is Infoblox’s worldwide director of partner programs and operations. She says her company is “all in” when it comes to helping partners grow now and in the “new future.”

Infoblox’s Sandy Janes

“These investments and incentives are part of our ongoing commitment to being the channel’s partner of choice,” she said. “Partner profitability, ease of doing business and investment in partner resources, tools and accreditation are all key components of Infoblox’s commitment to channel partners worldwide. The driver behind these investments and incentives is continued and greater growth for all stakeholders, which includes us, our channel partners and their customers. Today’s businesses need next-level networking to securely work from anywhere, and that’s what we’re enabling our channel to deliver.”

The new specialists will recruit new customers, but also help channel partners expand their business with existing customers.

Incentive Details

New sales incentives include:

• An additional double-digit percentage off the net contract value for all new customer wins approved through Infoblox’s deal registration program.
• An extended Infoblox triple play incentive.
• Special incentives and loyalty pricing for incremental customer deals, including technology refreshes and work-from-home deployment.

The new 2020 growth incentives are available now to all Infoblox channel partners. There also are more promotions for gold and platinum Infoblox partners.

“Partner input plays a huge role in the formation of all of our programs and go-to-market offers,” Janes said. “For example, it was our partners who asked us to place our incentives on the front end of the sale versus the back end to bolster profitability and create better cash flow.”

Infoblox will also debut a series of fireside chats in the third and fourth quarters. Those are with its executives, channel leaders, technology solution engineers and industry influencers. Furthermore, Infoblox is expanding its live and on-demand training modules, which tackle the industry’s hottest topics, trends and questions. The events are free to Infoblox partners and prospects.

A ‘Competitive Advantage’

“Infoblox’s BuildingBlox [partner] program was structured to provide the partners that invest in Infoblox with a competitive advantage,” Janes said. “This holds true with the platinum, gold and specialist partners that have invested in Infoblox’s top program levels, which truly matters as more investment on their part leads to more advantages and incentives. Deal registration further deepens the advantage, allowing partners to be more aggressive in bringing the best pricing and incentives forward to their customers.”

“These continued investments and incentives from Infoblox enable us to design and deliver secure networking solutions to our customers, while staying profitable ourselves,” says Darrin Good, CompuNet‘s director of business development. “The widespread adoption of the distributed workforce has prioritized remote-user security and elevated CompuNet’s need to offer creative and functional solutions. We are excited to combine our quality engineers with our advanced partner solutions to address our customers’ unique requirements. Infoblox is a trusted partner that is absolutely supporting our customers’ needs through innovation, enablement and business execution.”