Consultants have been shouting it from the rooftops for decades: eight in 10 M&A transactions fails to meet their financial targets.
There are entire books about M&A success and failure, and many experts are consulted in advance of deals in an attempt to increase the likelihood of M&A bliss, but with varied degrees of success.
Absorbing another company is a difficult endeavor, no matter how you slice it.
Here are a few pitfalls to avoid on your own M&A journey.
Khali Henderson is senior partner with BuzzTheory Strategies, a marketing consulting firm specializing in the channel.