Friday's Last Word: Hoopla CEO Mike Smalls

Friday's Last Word: Hoopla Founder and CEO Mike Smalls

Mike founded Hoopla to answer the burning question he faced running sales organizations at a variety of companies: How do you motivate people to perform their best? His inspiration came from a variety of sources including sports, motivational psychology, game mechanics, and a competitive drive. He is motivated by the desire to build a great company, have raving fans as customers, and the ongoing quest to help employees experience the thrill of winning at work. When not working, Mike enjoys hiking in the California foothills with his wife and 3 sons.

What's Hoopla?

Hoopla amplifies performance for businesses of all sizes through its visual communication platform. Hoopla’s live broadcasts of company news, key milestones and accomplishments empower companies to foster a culture of connectedness, transparency and recognition. Customers including GM Financial, Marketo and Zillow use Hoopla to celebrate achievements and keep employees energized, engaged and motivated.

What's Friday's Last Word?

Friday's Last Word welcomes cloud-centric CEOs who are willing to answer some fun questions so we can get to know them a little better. Click on each photo to learn more about the CEO you're viewing — it's that simple.

Want to get involved? Send an email to Talkin' Cloud Editor in Chief Nicole Henderson at nicole.henderson[at]

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