One of the knocks against backup and recovery in the cloud that can make it a tough sell is the amount of time and expense associated with actually recovering files. The simple fact of that matter is that 90 percent of the data that anyone wants to recover was something they were using in the last hour. For that reason a lot of internal IT organizations prefer to backup files locally, and then migrate them out to the cloud over an extended period of time to create something more akin to a "live archive."
But even in these situations the speed at which a file can be recovered becomes a major point of differentiation between one cloud service and another. For that reason vendors such as Intronis, for example, in the most recent winter release of the Intronis ECHOplatform are zoning in on recovery time objectives (RTO).
The latest release of the Intronis software adds the ability to now recover images from local-based storage in a hybrid IT environment in as little as 30 seconds. In addition, Intronis has added the ability to recover images from local physical server environments using a combination of advanced algorithms, native data formats and reverse incremental backup techniques. Finally, there is also support for the latest version of VMware and the ability to retrieve specific files, folders, and databases from physical and virtual local image-based backups.
In general, Neal Bradbury, vice president of channel development for Intronis, said the company is not seeing much in the way of co-mingling of VMware and Hyper-V environments. Microsoft has definitely made up some ground in the small-to-medium business (SMB) space as customers roll out Windows Server 2012. But as far at larger accounts go VMware still rules the enterprise IT roost.
For solution providers across the channel that generally means they will be providing data protection services in isolation to distinct types of virtual machines for some time to come. What is changing is that the days when providing data protection for virtual machines and physical servers is coming to a close. The simple fact is that virtual servers are the de facto standard inside most IT organizations. Most of them want to back up the few dedicated physical servers they have remaining in the same motion as all their virtual servers.
More often than not it’s that very issue that becomes the point on which the conversation about backup and recovery in the cloud with revolve. After all, at this point most organizations are no strangers to cloud backup. What they are trying to figure out is why they paying for separate backup and recovery tools for virtual and physical servers where one should be more than sufficient to the task at hand.